OUR VISION:
To Transform Brands*
[*Big and small. Living and non-living. In India and the world.]
(*everyone and everything on this planet whether living or non-living has a brand – an image, a perception, a reputation that drives an association with them. And we exist to transform these brands to their truest potential)
Our vision is to transform the talent brands' of large MNCs, start-ups; business brands' of small enterprises; and personal brands' of entrepreneurs, employees across the globe.
We inspire brands* to do epic, never-done-before employer branding programs.
OUR MISSION(S):
Mission I: Make India a Shining
Talent Brand
Our company exists to make India a shining talent brand. In five years, we aim to work with the top league employers and emerging start-ups of the Indian and global industry and shape their talent brand to attract, engage and retain the best talent from across the globe.
Mission II: Resurrecting Phoenixes
Our company also exists to resurrect as many entrepreneurs as we can. In five years, we aim to work with the small, medium sector or MSME owners in India, to help surface their special gifts, and realign their brands and businesses for a forever evolving world.
OUR VIBE
We want our Phoenixes aka our employees who work remotely to have a vibe, not a culture restricted by words, behaviors or values.
A vibe that is
free, fluid,
fresh,
hip, trendy,
limitless
and etc.
A vibe that is
forever
changing
and evolving
as we go
and grow!
We are fluid.
Like an Amoeba,
we keep changing our shape..
We keep reorienting ourselves:
-
to new market and global business trends - we became fully remote during the pandemic!
-
to new client requirements - we offer retainers, outsourcing, and an ala carte menu of costs to support your budgeting needs!
-
to new business service models - we offer dedicated client team support or do adhoc work on an SOS basis too!
-
to new technology developments - we are now using #generativeai to boost our productivity and deliver @hyperloop speed!
-
Etc.
Etc.
At Phoenix, our scope is never limiting,
it is limitless.
We always leave space for something new, something more, something fresh,
something exciting to walk into our life.
We keep adding new solutions and offerings to our work portfolio. Whether it is a website made of 3D transparent videos or interactive graphics. Or going beyond traditional mobile apps to creating immersive experiential reality (XR) based gaming worlds for our clients. Or moving beyond #employerbranding to transforming business brands through The Divine Flow, we are always open to experimenting and exploring newer ways of being and evolving.