NOT WHAT I EXPECTED

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I got in touch with Phoenix TalentX Branding because I struggled with hiring for my 8-year old eCommerce business, knowing she is one of the best globally in employer branding.

 

What I did not expect was that she conducted a clarity session for me as an entrepreneur.

 

Instead of jumping straight into how to get the best hires, Amandeep started with helping me flesh out where I want the business to head, rediscover my inner passion and calling, and vital questions that transformed the way I led the business, my family and my personal life.

 

I would liken the experience with Phoenix to a holistic health solution. Aman's approach addresses the entire health of the founder and the organization, not merely eliminating a single ailment.

 

By the time we got to employer branding, the depth of Aman's insights allowed us to collaborate in crafting strategies and messages that are clear and authentic. I usually don't enjoy posting jobs as I find the typical method so contrived. With our new messaging, I embrace it as a personal rallying cry, my mission to find my tribe.

 

The people I have hired since implementing her brand strategy -- and most importantly her empowering sessions -- are very much aligned to our brand's DNA, a feat I almost gave up on.

 

A gamechanger for the future of our company!