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amandeep@phoenixtalentxbranding.com

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    • Employer Branding India
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    Amandeep Kaur
    • Jun 23, 2021
    • 3 min

    5 MIND-BOGGLING PREDICTIONS FOR EMPLOYER BRANDING COMMUNICATIONS

    #phoenixpredictions #crystalball #employerbranding there was a world, then arrived a VUCA world, then came Corona and the world never looked the same From 2019 to 2025 how has or how will your #employerbranding #communications evolve? TREND 1: PRIORITIZATION OF MESSAGES IS KEY IN EMPLOYER BRANDING COMMUNICATIONS There was a time, employer branding communications once drafted would be relevant for years to come. Well, not anymore. In a VUCA world (Volatility, Uncertainty, Comp
    4 views0 comments
    8 New-Age Roles You Can Add to Build the Most Effective Employer Branding Team
    Amandeep Kaur
    • Jun 16, 2021
    • 5 min

    8 New-Age Roles You Can Add to Build the Most Effective Employer Branding Team

    8 ROLES that every employer branding team in India or globally should cultivate in their function to create the MOST AUTHENTIC AND MOST RESPONSIVE EMPLOYER BRAND in a post-pandemic world. Employer Branding Team Structure for Effective Execution on KPIs As per a 2021 LinkedIn research, companies with a STRONG EMPLOYER BRAND see 50% more applicants and a reduction in employee turnover by 28% and cost per hire by 50%. India, picked up on the employer branding agenda much later t
    9 views0 comments
    3 MEGA-TRENDS, 20 MINI-TRENDS THAT REDEFINED EMPLOYER BRANDING POST CORONA
    Amandeep Kaur
    • Apr 25, 2021
    • 3 min

    3 MEGA-TRENDS, 20 MINI-TRENDS THAT REDEFINED EMPLOYER BRANDING POST CORONA

    #EMPLOYERBRANDING IN A #PANDEMIC: When #2020 coronavirus hit employer branding How do you talk about a work experience that is not happening in communities (anymore)? How do you build a culture when there is no office anymore? How do you continue to induct new talent and train current talent in a #stayathome economy? How do you engage employees when they are distant yet experiencing ‘much-needed’ closeness with families? How do you show solidarity, put people first and allay
    3 views0 comments
    5 Effective Steps on How to get Seen✅ on Instagram and Engage with Millennials
    content phoenix
    • Nov 26, 2019
    • 4 min

    5 Effective Steps on How to get Seen✅ on Instagram and Engage with Millennials

    Let’s face it; social media is radically overtaking every other way of captivating the talent. With over 3.2 billion users, it has become the new sweet spot for the employer-employee matchmaking. According to the best social media for employer branding and recruitment marketing, LinkedIn, 49% of all professionals are following companies on social media with the intent to stay aware of their jobs. But in the arena of social media and recruitment, you need to be on the same pag
    80 views0 comments
    5 Strategies to Make 2020 an Awesome Year for Employer Branding
    Amandeep Kaur
    • Sep 2, 2019
    • 5 min

    5 Strategies to Make 2020 an Awesome Year for Employer Branding

    We are just six months away from the most awaited year of the century, “Year 2020”. While analysts are busy predicting what new does 2020 hold for culture, technology, sciences, business and banking, we at Phoenix TalentX Branding are ready to give you a lowdown on how to devise employer branding strategies that are just as sassy, swanky, tech-savvy, wicked and fly as your centennial and millennial talent! Read on, to pace on your branding efforts… 1. Artificial Intelligence,
    49 views0 comments
    6 Steps to Build a Market-Leading Diversity Branding Strategy
    Amandeep Kaur
    • Aug 2, 2017
    • 4 min

    6 Steps to Build a Market-Leading Diversity Branding Strategy

    Diversity Branding Done Right 700,000 searches per month. Yes, you read it right, Diversity is that popular on google! It is 2 times more searched than the erstwhile most loved word “culture” in the corporate dictionary. Diversity is not only popular but also most relevant in today’s time, when the world is going through massive shifts in economies – what with them becoming “shared”, “gigged”, “internet or digital” and more “social” day by day. Where one advertisement or one
    46 views0 comments
    22 Tips for Employer Branding During Layoffs
    Amandeep Kaur
    • May 25, 2017
    • 4 min

    22 Tips for Employer Branding During Layoffs

    The new headlines are full of rampant layoffs in the Indian IT sector – some denying the development, others acknowledging it. While the situation looks grim, it clearly sends strong messages to the workforce – “reskill or perish”. And to the employers – “protect your employer brand and show your true character” As an employer branding strategist, I would urge organisations to address this situation in two ways: A. For Employers who are laying-off B. For Employers who are
    15 views0 comments
    6 Super-Effective Ways to Solve The Mystery of Candidate Experience
    Amandeep Kaur
    • Nov 23, 2016
    • 5 min

    6 Super-Effective Ways to Solve The Mystery of Candidate Experience

    Why is candidate experience such a mystery? I am not attempting to answer this question but I am genuinely perturbed at hiring teams not being able to solve for candidate experience. Because it is as simple as ‘making a guest feel welcome and cared for when they visit your company’. Take a cue from the airlines and hospitality industry on how they floor you when you visit their properties – Oberoi , Leela hotels, and Indigo, Singapore Airlines should be your benchmarks on #c
    15 views0 comments
    10 QUESTIONS THAT WILL HELP YOU MOVE FROM EMPLOYEE ENGAGEMENT TO EMPLOYEE ACTUALIZATION
    Amandeep Kaur
    • Aug 10, 2016
    • 3 min

    10 QUESTIONS THAT WILL HELP YOU MOVE FROM EMPLOYEE ENGAGEMENT TO EMPLOYEE ACTUALIZATION

    Employee engagement is passé! Help people actualize Traditional modes of employee engagement will not help companies channelize the passions of their workforce any more. Period. The day and age we live in, the millennials who will soon constitute 80% of our workforce, the disruptive opportunities that lay in front of each one of us, all point towards one thing – people today seek mission critical assignments, they want to make a tangible difference to the world they live in,
    10 views0 comments
    Employer Branding Trends for 2022
    Amandeep Kaur
    • Jan 5
    • 4 min

    Employer Branding Trends for 2022

    2022 is “The Year Of The Employer Brand” Talent scarce, market fierce, opportunities immense. Branding is the only way to stand out. BACK...
    44 views0 comments
    TALENT is nothing but a TOURIST in your company! 🚶‍♀️🏃‍♂️ 🚴‍♂️
    Amandeep Kaur
    • Oct 12, 2021
    • 2 min

    TALENT is nothing but a TOURIST in your company! 🚶‍♀️🏃‍♂️ 🚴‍♂️

    #worldtourismday2021 May you as employers travel into your Talent’s Heart! May You Build Inclusive Workplaces for Tourists In Your...
    4 views0 comments
    Who owns employer branding in the 21st century?
    Amandeep Kaur
    • Aug 10, 2021
    • 2 min

    Who owns employer branding in the 21st century?

    Answer: EVERYONE During our client calls, we often get asked... “in today’s times where does employer branding reside?” "which function...
    9 views0 comments
    A to Z of WINNING EMPLOYER BRANDING STRATEGIES IN A POST PANDEMIC WORLD
    Amandeep Kaur
    • Aug 9, 2021
    • 17 min

    A to Z of WINNING EMPLOYER BRANDING STRATEGIES IN A POST PANDEMIC WORLD

    While the corona pandemic #2020 brought to fore the need to continuously and critically invest in Employer Branding and forge even deeper...
    61 views0 comments
    Amandeep Kaur
    • Jun 30, 2021
    • 5 min

    THE MOST MODERN & MOST EXHAUSTIVE EMPLOYER BRANDING CHECKLIST

    7 STEPS To Building The Most Modern Employer Branding Program And Solutions Aimed At Solving The Talent Attraction and Candidate...
    9 views0 comments
    Amandeep Kaur
    • Jun 23, 2021
    • 3 min

    5 MIND-BOGGLING PREDICTIONS FOR EMPLOYER BRANDING COMMUNICATIONS

    #phoenixpredictions #crystalball #employerbranding there was a world, then arrived a VUCA world, then came Corona and the world never...
    4 views0 comments
    8 New-Age Roles You Can Add to Build the Most Effective Employer Branding Team
    Amandeep Kaur
    • Jun 16, 2021
    • 5 min

    8 New-Age Roles You Can Add to Build the Most Effective Employer Branding Team

    8 ROLES that every employer branding team in India or globally should cultivate in their function to create the MOST AUTHENTIC AND MOST...
    9 views0 comments
    50+ WORLD-CLASS SERVICES THAT YOU EXPECT FROM YOUR EMPLOYER BRANDING AGENCY, CONSULTANCY OR PARTNER
    Amandeep Kaur
    • Apr 26, 2021
    • 2 min

    50+ WORLD-CLASS SERVICES THAT YOU EXPECT FROM YOUR EMPLOYER BRANDING AGENCY, CONSULTANCY OR PARTNER

    Phoenix Talentx Branding is the best employer branding company in India. Fortune 500 companies hire @phoenixtalentx
    5 views0 comments
    3 MEGA-TRENDS, 20 MINI-TRENDS THAT REDEFINED EMPLOYER BRANDING POST CORONA
    Amandeep Kaur
    • Apr 25, 2021
    • 3 min

    3 MEGA-TRENDS, 20 MINI-TRENDS THAT REDEFINED EMPLOYER BRANDING POST CORONA

    #EMPLOYERBRANDING IN A #PANDEMIC: When #2020 coronavirus hit employer branding How do you talk about a work experience that is not...
    3 views0 comments
    170+ AMAZING CONTENT MARKETING IDEAS TO BUILD THE BEST EMPLOYER BRANDING COMMUNICATION STRATEGY
    Amandeep Kaur
    • Apr 9, 2021
    • 3 min

    170+ AMAZING CONTENT MARKETING IDEAS TO BUILD THE BEST EMPLOYER BRANDING COMMUNICATION STRATEGY

    ENGAGING & SNACKABLE CONTENT MARKETING PLAN TO ENGAGE TOP TALENT DURING A PANDEMIC Engaging talent is not easy. More so because of the...
    20 views0 comments
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